Laying Seeds and Making Friends: Using Facebook to Create a Platform and Brand Yourself

Writers are passionate people: expressive, intelligent, witty, creative and empathetic. So, how can we use that on social media to attract a fan base and develop a brand? Today we’ll take a look at Facebook and how it can be used by writers to build a platform and create a following.

There are over two billion Facebook users. Chances are, nearly all your potential readers are on it. With all the other writers out there and such fierce competition, how can you effectively use it to build a platform for your writing career? The most basic way is simply making friends, each of whom I see as a seed, with the potential of growing and blossoming and spreading the word about you and your work.

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