I would recommend using a Sales Sheet (like the samples attached), where all your vital information and reviews are included in a single, clean, and beautifully colored page.

#1 cover design, #2 reviews, #3 a book's synopsis. Whichever one a reader may see first, that would likely be the most important for that ad campaign. Do you agree ?

It depends on a number of factors, mainly revolving around what genre and categories the author's book falls under. For very niche books, 1-2 sales a day may put them way above average, but for a mainstream romance or thriller, against fellow Indie authors and small press, sales may need to be more.

If the reviewer has a blog with a nice following or an official title, then adding a blurb and reviewer to your Amazon Author Central page is essential. These reviews can help readers take a chance and make more educated purchases. Authors can always use NetGalley reviews constructively, whether they are positive or negative, and learn from the feedback to better improve their writing going forward.

Definitely audiobooks. That's not to say that anything is down with print or digital, but audiobooks and their sales are increasing at a higher rate. It's similar to what we saw when eBooks first became a major factor in the industry, and there's no need to panic. As I'm sure many experts will agree, audiobooks will eventually find their own place in the marketplace, and all three formats will live happily side-by-side.

Yes!!! One of the main differences between a big five publisher and Black Rose Writing is that we are print-on-demand. However, as technology has continued to improve, our "speed to market" has also become much faster, and there isn't any reason we can't fulfill book orders quickly and easily. Your distribution, along with discount terms and returnable terms, are capable of reaching mass markets across the globe.

Just getting a bookseller to stock your book can be a difficult task for an unknown author. I recommend that you first introduce yourself in person to the store owner, with your book in hand, and talk to them a little bit about why your book is relevant for their store or what kind of traffic/audience you might be able to generate for their store. Setting up a book signing or reading is also essential, and in many cases, the bookseller will stock your book before and after an event has been scheduled.

I'm not sure if this holds true for every publisher, but for Black Rose Writing, based on our authors' book sales and on researched category competition, I would guess Mystery/Suspense, Thriller, Romance, Literary, and SciFi/Fantasy as the top five, in no particular order. What other genres do you think make the final cut for most read?